We’re more connected than ever, and more alone than ever.
Social media promised community but delivered performance, comparison, and isolation. We scroll instead of gathering. We engage instead of belonging.
In How Parties Will Save the World, community builder and media entrepreneur Jacob Espinoza makes a simple case: real community is built face to face.
Through intentional gatherings, both large and small, Espinoza shows how ordinary people can create real connection without money, influence, or a perfect plan.
This book offers practical tools to help you host gatherings that matter, from living room dinners to citywide events, so your parties do more than entertain. They change people and places.
The world doesn’t need more influencers.
It needs more hosts.
And it starts with you.

In a world more connected than ever but lonelier than ever before, Jacob Espinoza believes the cure might be as simple as throwing a good party.
In How Parties Will Save the World, business coach, media entrepreneur, and community builder Jacob Espinoza reveals how meaningful gatherings, both in person and online, can reignite trust, collaboration, and belonging. Drawing from his experience leading What’s Happening Salem, a media platform reaching over 40,000 people weekly, Jacob shares how ordinary leaders can use social media and real-world connection to build extraordinary communities.
Through stories, strategies, and actionable frameworks, readers will learn:
How to turn casual get-togethers into catalysts for genuine connection
Why strong communities start with strong conversations
How leaders can leverage technology to unite, not divide
The secrets behind events that strengthen teams, neighborhoods, and movements
This is not just a book about parties; it’s a manifesto for a new kind of leadership. A movement that uses joy, dialogue, and shared experience to rebuild the human fabric of our world.
If you believe community can still change the world, this is where it starts.

Jacob Espinoza is a business coach, media entrepreneur, and community builder based in Salem, Oregon. He founded What's Happening Salem, a local media platform reaching 40,000 people with a weekly newsletter, Instagram feed, and Friday morning podcast. Through this work, Jacob fosters community-centered conversations and strives to uplift local voices.
In addition to media endeavors, Jacob coaches business owners, helps organizations develop leadership strategies, and hosts retreats and team-building activities. As the founder of DAD & Company, he connects entrepreneurial dads navigating the challenges of fatherhood and business.
Currently producing the documentary "Barriers to Bridges: A Discussion About Salem's Unhoused", Jacob is committed to fostering meaningful dialogue and action within his community. He balances his professional pursuits with fatherhood and coaching youth basketball, underscoring his belief that every endeavor should start with community.